Parading the hottest – and least obtainable – women in front of your face every time you log in feels a little bit manipulating / cynical.
Verdict: A dating app where women need not fear to tread, where the sting of rejection is largely removed for you.
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The USP: Endless personality quiz questions that give you a match percentage with would-be partners. If dating apps have an 'atmosphere', then How About We is a pleasant summer garden party where people enjoy polite conversation and no one makes an inappropriate lunge on anyone else until at least 1 am.
Pros: You can weed out people with traits or points of view you find simply unacceptable. Cons: Too many basic functions are restricted to paid membership. The USP: It's a huge ocean, with more members than any of the others (around 70 million).
The USP: Gives you the chance to tell your friends (rather than strangers) that you want to sleep with them.
Pros: There is a strange thrill in being able to 'swipe' that acquaintance you've always fancied, asking them for a date (up) or telling them you want to sleep with them (down). Cons: It pulls in every single woman who happens to be your friend on Facebook, even if they haven't joined Down yet (your cowardly come on will be waiting for them if they ever do), making it rather pointless.Cons: If the date goes horribly, there are no assurances you won't bump into her when you're buying milk a few days later. If you actively pursue a date on Hinge, discretion mustn't be an issue – your friends are bound to find out.Also, spend too much time on it and you start getting paranoid you're seeing 'someone you liked on Happn' every time you sit in your local cafe. This means having a handy mutual connection to discuss / slag off when you meet up for drinks.Whether they are honest about it or not, every heterosexual internet dating app out there aspires to be the 'Grindr for straight people'. Pros: The screening process ensures out-and-out perverts are banished, which means everyone wins (except the perverts).The fun and well organised events means membership feels a bit more like a club, and less like pin-balling around a vast galaxy of random singletons.Ask any straight woman over 30 and she’ll tell you that the odds of finding a committed man in this city are about as high as unearthing the Holy Grail. Emilie is a peppy French thirtysomething with big girly eyes and a roaring laugh that’s quite contagious.